Trendy Luxury Packaging Design Ideas to Attract Customers
The best luxury packaging solutions are those that are on-trend, aesthetically pleasing and create a genuine connection between the brand and consumer.
June 22, 2021
All the latest news and inspiration on innovative and luxury packaging including rigid boxes, folding cartons, e-commerce boxes and a wide range of carrier bags and totes – to help you find your ideal packaging solution, and boost your brand’s awareness.
The best luxury packaging solutions are those that are on-trend, aesthetically pleasing and create a genuine connection between the brand and consumer.
Whilst there is no correct scenario or specific checklist that warrants the use of rigid boxes, rigid boxes are typically used to build and solidify a customer’s relationship with a brand and to both protect high-value, premium products.
Rising in popularity in recent years due to influencer marketing and the rise of unboxing videos on social media channels, consumers have become increasingly attracted to luxury packaging. Take a visit to your local department store and look around you. Luxury gift packaging is everywhere.
Expected to increase by more than $100 billion in just four years, the luxury goods industry is truly thriving. Though this is great news for