L’Occitane – Corrugated Handle Box

L’OCCITANE offers natural beauty products dedicated to well-being, drawing inspiration from the Mediterranean art-de-vivre and traditions.

With products which are rich in natural active ingredients and essential oils, L’Occitane’s body, skincare, bath and hair ranges feature luxurious fragrances and textures from natural ingredients such as almond, shea butter, lavender and immortelle.

Maxipos and L’Occitane have worked together since 2008, and we have completed over 200 projects across a wide range of promotional items and packaging products.

Most of the boxes we have created for L’Occitane over the years are either rigid boxes or produced using Folding Box Board. The corrugated Handle Box we developed though was different; we used an E Flute material to provide enough strength to be able to hold 2 x 500ml bottles that would be packed into the box. As L’Occitane wanted their customers to be able to carry the box, we integrated a carrying handle into the design as well as an open side panel so that the product details could be seen from the outside.

To make sure that the print quality met L’Occitane’s expectations, our UK factory litho printed sheets with the CMYK artwork and then mounted them to the E Flute board. The boxes proved such a success that L’Occitane reordered them 3 years in a row; over that time, we produced in excess of 40,000 units across 7 different artworks.