BodyBea are a new health-conscious brand focused on helping those with a busy lifestyle balance other day to day commitments with personal well-being and fitness. Their uniquely blended shot drinks cut out the junk other companies add. In 2020 they contacted Maxipos looking to produce an e-commerce box to house their shot drink sachets.
BodyBea wanted their striking brand colours to be the focal point of the packaging, whilst including all the relevant information necessary to use the product effectively. The box style was created to compliment the artwork on the front of the packaging and provides the space needed for instructions on the back.
We were challenged to combine the practicality and durability of a standard shipping box with the eye catching style of an instore product carton. Maxipos overcame this by using an E Flute material, commonly used for e-commerce packaging, and combined this with a printed 150gsm silk paper to achieve a high-quality reproduction of the required vibrant colours.