Varley – E-Commerce Gifting Box

Varley, founded in 2015 by Lara and Ben Mead, is a lifestyle and activewear brand with a focus on combining aesthetics with practicality. They created Varley to celebrate all modern women, providing them with a wardrobe of timeless contemporary pieces. Head quartered between Los Angeles and London, Varley remains an international family-run business.

Maxipos have worked with Varley on various projects, mainly helping them progress the E-Commerce side of their business, with one of the most exciting projects being this ‘Gifting’ E-Commerce box.

Varley wanted to combine their neutral theme with an eye-catching design that the customer would enjoy unboxing. Working alongside Maxipos’ E-Commerce experts, this 0427 box was created in two different sizes with the Varley signature colour on the outer and a luxurious deeper colour printed on the inner.

A challenging part of this project were the delivery and warehouse requirements; Varley needed a triple split delivery from our factory with a third of each sized box being delivery to UK, EU and US destinations.

As Maxipos have extensive experience with complex deliveries, this, along with the specific pallet requirements, were no issue and each packaging for clothing arrived on time.