Ocado was established in the UK in 2002 and are now the world’s largest dedicated online grocery retailer with over 580,000 active customers. Their objective is to provide their customers with the best shopping experience in terms of service, range and price.
Since 2004, Maxipos has been producing a range of promotional products to help build their brand and also incentivise lapsed customers to become regular members.
We therefore developed a range of premium branded kitchen items of a high retail quality that customers could use on a daily basis, whilst keeping the Ocado brand at the forefront of their minds. Two such products were the Oven Glove and Tea Towel which have proved to be very successful promotional tools for Ocado, resulting in repeat orders for the past few years.