Beauty Pie is the new disruptor of the beauty industry with their innovative subscription-based members’ club. Offering luxury skincare and cosmetic ranges, their products are on par with the big brands of beauty… except there is a twist: they offer members an exclusive price which is much lower than the ‘typical’ price. Due to this business model Beauty Pie have quickly obtained a large and loyal following.
For Christmas 2020, they asked if we could help them expand their gifting range to include some luxury silk accessories such as eye masks (found elsewhere on our site) and hair ties.
We started the process of producing the silk hair ties by sending the brief to our trusted Chinese silk factory, who then produced an initial plain sample for Beauty Pie to review the silk, size and quality.