Annie Sloan E-Commerce Shipper with Fitment

Annie Sloan revolutionised furniture painting in 1990 with her creation of Chalk Paint®, combining her expertise in colour, paint, pigments, and art history. Recognised globally as a leading expert in paint and colour, Annie Sloan consistently inspires exciting projects at Maxipos.

In this collaboration, we developed a 0429 postal shipper with a custom-fit die-cut corrugated board fitment. This design needed to be versatile enough to accommodate different items based on consumer orders, so we designed a removable fitment able to hold two different-sized jars with just a few extra folds. Flexo printing provided a rustic, faded effect by reducing ink coverage, and a single tear strip sealed the box without the need for external tape, preserving the design's integrity.